Created for travel, media and event-driven brands.
Created for travel, media and event-driven brands.

The smartest way to collect and use authentic human-generated content.

The smartest way to collect and use authentic human-generated content.

Luups turns user-generated content into stories, brand insights, and builds strong connections to your customers.
Luups turns user-generated content into stories, brand insights, and builds strong connections to your customers.

Turn real audience content into ready-to-use stories.

Turn real audience content into ready-to-use stories.

Collect and repurpose authentic stories from travelers.

Luups makes it easy for destinations, cruise lines, and tour operators to turn guest photos and videos into shareable, rights-cleared content.

Collect and repurpose authentic stories from travelers.

Luups makes it easy for destinations, cruise lines, and tour operators to turn guest photos and videos into shareable, rights-cleared content.

Streamline your tip and content flow.

Luups helps newsrooms gather, verify, and organize user-submitted material - ready for publishing or archiving within existing editorial systems.

Streamline your tip and content flow.

Luups helps newsrooms gather, verify, and organize user-submitted material - ready for publishing or archiving within existing editorial systems.

We get a lot of valuable content trough Luups, but we also learn a lot about customer behavior and their actions.

- Pilot customer within TRAVEL industry

We get a lot of valuable content trough Luups, but we also learn a lot about customer behavior and their actions.

- Pilot customer within TRAVEL industry

After we started using Luups we got more incoming tips with images and videos to our news desk.

- Pilot customer within MEDIA industry

After we started using Luups we got more incoming tips with images and videos to our news desk.

- Pilot customer within MEDIA industry

Engage audiences before, during, and after events.

With Luups, organizers can collect and reuse attendee content for live screens, recaps, and future marketing.

Engage audiences before, during, and after events.

With Luups, organizers can collect and reuse attendee content for live screens, recaps, and future marketing.

Capture and share culinary culture.

Luups structures media from chefs, competitions, and guests into rich storytelling assets for brands, institutions, and documentation projects.

Capture and share culinary culture.

Luups structures media from chefs, competitions, and guests into rich storytelling assets for brands, institutions, and documentation projects.

Why Luups?

Why Luups?

What you'll notice first
  • Collects content from anyone
  • Automatically tags, verifies, and clears rights
  • Transcribes audio, geotags photos, and detects AI-generated media
  • Turns submissions into searchable, ready-to-publish assets
  • Generates insights on audience behavior and brand sentiment
What you'll stop worrying about
  • Unverified content slipping through
  • Missing rights or unclear consent
  • Lost files and messy folders
  • Hours wasted curating what your audience already gave you
  • Format compatibility issues and endless file conversions

Luups is developed by Luups AS in Volda, Norway

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